But Christian Mingle has given the tune a different meaning in an effort to co-opt its familiar religious language and attract users.
One has to wonder why the band would license their song for this purpose. v=pf7QY-8h Jo E Worse still, the site’s header invokes Psalm 37:4 over a picture of a swooning couple: “Delight yourself in the Lord, and he will give you the desires of your heart.” The implication is that if you are a good Christian boy or girl, God will give you your dream mate.
But those who are familiar with the song will note that the “arms” mentioned are God’s and not Prince Charming’s.
After all, they are operated by marketers, not theologians.
The site is owned by Beverly Hills-based Spark Networks.
The selection proves again that while the Lord may “looketh at the heart,” His people are still very much interested in outward appearances.
Their profile pictures are surprisingly provocative—low cut shirts, exposed shoulders, skin-tight pants, pouty lips.
Several of my friends have met their significant others on them, and in some cases, have even married the partners they met.
As a single Christian, do you feel like God has someone special in mind for you but you just haven’t found them yet?
The company also owns Adventist Singles Connection, Black Singles, Deaf Singles Connection, Catholic Mingle, as well as sites for Mormons, Jews, military members, and plus-size women (and the men who want to date them).
But what about a site that purports to be more theologically rooted like Reformed Singles.com?
Christian dating sites are quick to invoke spiritual and even Biblical references in an effort to capture new users, but these marketing ploys are often taken so far out of their original context that they have been emptied of almost any meaning.
Christian Mingle, for example, has been airing an ad during the History Channel mini-series, The Bible.
After entering my email address, zip code, and height, I’m asked, “What is your body type? This paradox is one of several that causes me to wonder if increasingly popular Christian dating websites undermine the faith-values of their users.